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Westec 2012 Full Event Coverage

Westec

George Piliouras & Associates, along with partner firm DPro Marketing, produced a series of exciting and informative videos for the Society of Manufacturing Engineers’ WESTEC 2012 event in Los Angeles. The “Be Part of the Change” campaign reached out to the younger engineering crowd, showing them that engineering is exciting and strong in the U.S. We also created an Event coverage video series with live interviews and showcasing Westec’s huge impact in Manufacturing in the US. The videos were edited daily and sent to attendees to showcase the prior day’s activities with great success.

Results: 

-Participation of exhibitors and attendees increased dramatically

-Due to increased demand, bi-annual event became an annual event