Society of Manufacturing Engineers (SME) connects all those who are passionate about making things that improve our world. As a nonprofit organization, SME has provided leadership across the manufacturing spectrum for more than 80 years. Their management team contacted George Piliouras & Associates to create new videos for their annual global convention. We came up with dynamic ideas, wrote and working with partner firm Digital Productions, produced inspiring videos for SME’s annual global convention two years in a row. They were created to have a more personal, storyline approach showcasing the amazing benefits that result from SME’s manufacturing expertise in the US and the world.
Results: The videos were met with high praise from SME’s President/CEO with the endorsement; “It’s great to see that someone gets it and understands our brand!” We couldn’t agree more.